Sim racing business
guides.
Plan your venue, compare management software, and estimate costs with these guides for sim racing operators.
Three guides.
Everything you need.
Each guide is a hub. It links down into our full library of in-depth articles on costs, marketing, operations, and more. Start with the one that matches where you are.
Startup guide
How to start a sim racing business
The complete walkthrough: market opportunity, location, equipment, legal, software, and launch. Everything that goes into opening a sim racing venue, start to finish.
Read the guideRevenue guide
Sim racing center ROI & Revenue
The honest revenue math: startup costs, revenue streams, utilization, break-even, and pricing strategy. What the numbers really look like for a sim racing center.
Read the guideBuyer guide
Best sim racing venue software
A guide to comparing venue management software, with a feature checklist to use during demos.
Read the guideManage your venue with
GTLane.
Bookings, memberships, loyalty, the lounge floor, and analytics, purpose-built for sim racing venues. Priced per rig: one hour of rig rental per month.